Via Collective is thrilled to announce that we have joined the AECOM team responsible for the schematic design of the Penn Station Critical Improvements project (Phase 1). In this capacity, Via Collective will develop the wayfinding design and strategy for both temporary and permanent signage.
The launch of this project was announced by Governor Cuomo in September 2018, after many years of debate about how to improve Penn Station. It is the first phase of work that will begin on the Long Island Rail Road Train Hall and will include a new entrance at the corner of 33rd Street and 7th Avenue. This portal will provide a direct exit and entry point to the concourse level, facilitating access to the station for tens of thousands of passengers. It is scheduled to open at the same time as Moynihan Train Hall on 8th Avenue and will be followed by Phase 2 of the project – the expansion and renovation of the LIRR concourse.
Via Collective is honored to be selected as the wayfinding team to work on this monumental project and looks forward to playing a role in improving the experience of Penn Station for all.