by Katie Osborn | Mar 5, 2026 | Collective Updates
We are excited to share that Jessica Schrader to the Via Collective team as Project Director! As Project Director at Via Collective, Jessica provides strategic direction for complex wayfinding and environmental graphic programs. She guides a multidisciplinary team...
by Katie Osborn | Feb 24, 2026 | Collective Insights
February is often a season for reflection and connection. In the world of wayfinding, that mindset manifests as empathy. It is found in the quiet, often invisible decisions that transform complex environments—like sprawling campuses, high-stakes hospital, or dense...
by Katie Osborn | Feb 12, 2026 | Education
Wayfinding as Campus Strategy: Lessons from an Urban NYU Campus Located primarily in Downtown Brooklyn, the campus sits within a dense business district where academic buildings blend seamlessly into the surrounding urban fabric. For visitors and new students, it was...
by Katie Osborn | Jan 27, 2026 | Collective Insights
Human-Centered Design: International Wayfinding Month Each January, International Wayfinding Month invites us to reflect on the essential role wayfinding plays in how people experience the built environment around the world. For Via Collective, this moment is an...
by Katie Osborn | Jan 16, 2026 | Collective Updates
We are excited to share that Doug Tarabini has joined the Via Collective team as Project Manager! An organizer, designer, and doer, Doug brings a strategic, user-centered approach to his role as Project Manager at Via Collective. Specializing in program...