by Katie Osborn | Oct 25, 2024 | Transportation
October 27, 2024, marks a remarkable milestone in New York City’s history—the 100th anniversary of the New York City Subway. Since its debut in 1904, the subway system has evolved from a single, modest underground line to a sprawling network that moves millions of...
by Katie Osborn | Oct 24, 2024 | Collective Insights
In our digital world screens and devices often dominate our experience. The seamlessness in which we interact with these experiences calls attention, though quietly, with a level of craft or consideration involved. A poorly designed or considered interface is...
by Katie Osborn | Oct 23, 2024 | Collective Updates
We are thrilled to announce that Gus Whitaker has joined Via Collective as our newest Designer! In his role as an Wayfinding and Environmental Graphic Designer, Gus collaborates closely with the team to bring strategies and designs to life, from initial concepts to...
by Katie Osborn | Oct 10, 2024 | Collective Insights
The second NYC Women in Business Busting Barriers event was a huge success, and I want to extend my heartfelt thanks to everyone who braved the muggy weather to join us for an evening filled with inspiration and empowerment. I was thrilled to share my story as an...
by Katie Osborn | Oct 3, 2024 | Collective Updates
This month we are revisiting and highlighting the key principles that Katie Osborn, Principal and Wayfinding Strategist of Via Collective, outlined in the article published November 2023 by Transform Magazine. MORE THAN SIGNS Successful wayfinding programs the...
