917.310.5392 info@viacollective.com

Public Prep Charter Schools – Girls Prep II

Signage, Wayfinding, Environmental Branding

Girls Prep II is a new, six-story, Pre-K through 3rd grade facility that expands Public Prep’s footprint to serve girls in the South Bronx. The building’s flexible design and program will allow it to continue evolving, adding new grades up to 8th grade level. Via Collective’s signage and environmental graphics express the palette of color, typography, and pattern established in the brand guidelines across a series of navigable and memorable interventions. Mosaic patterns of the Public Prep brand fill immersive wall graphics that punctuate key circulation moments. These patterns and identification signage extend the voice and color of the Public Prep brand throughout the space, while the signage finish palette merges the Girls Prep II brand with the warm maple wood of the interior furnishings to create a seamlessly integrated system.

SECTOR:
education

SERVICES:
Construction Phase Services, Environmental Graphic Design, Placemaking, Wayfinding Signage Design

CLIENT:
Public Prep

PHOTOGRAPHY:
© Brett Beyer