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The work we do at Via Collective is specialized and niche for the client and location but designed to accommodate the needs of all visitors as they navigate throughout cities, universities, hospitals and transportation systems. We often find ourselves in conversations about the uniqueness of wayfinding as a profession. Be it strategy, design, or interesting new developments with our team or the discipline, we’re excited to share our knowledge and love for what we do.
October 27, 2024, marks a remarkable milestone in New York City’s history—the 100th anniversary of the New York ...
In our digital world screens and devices often dominate our experience. The seamlessness in which we interact with ...
Welcome Gus Whitaker to Via Collective! As our new Wayfinding and Environmental Graphic Designer, Gus brings a BFA from MICA, a passion for design, and a diverse background in wayfinding, exhibition, and interpretive signage. Discover how his skills and unique interests will enhance our team's creativity and expertise
The second NYC Women in Business Busting Barriers event was a huge success, and I want to extend my heartfelt ...
This month we are revisiting and highlighting the key principles that Katie Osborn, Principal and Wayfinding ...
At Via Collective, each day is an exciting mix of creativity, collaboration, and strategic planning. Our Studio ...
We are thrilled to announce that Jesse Kidwell has been promoted to Studio Director! Since joining Via Collective ...
Discover how Via Collective enhances accessibility through ADA-compliant wayfinding solutions. Learn about our innovative approaches to creating inclusive and navigable environments for all.
Explore the critical yet often overlooked role of wayfinders in architecture in our latest blog, "Navigating the Future: The Unsung Heroes of Wayfinding." Discover insights from Via Collective's founder, Katie Osborn, on the art of creating navigable, user-friendly spaces, the impact of psychological factors on wayfinding, real-world applications like Randall's Island, and future trends in wayfinding technology.
There are many ways that wayfinding “works”. On a foundational level, it creates the framework for how visitors ...
The Veterans Benefits Administration (VBA) occupies the 4th floor of the General Services Administration (GSA) ...
As we develop wayfinding systems and placemaking for education environments, we think about much of our work ...