Via Collective is proud to announce we’re beginning a new project with Usdan Center for the Creative and Performing Arts to extend a new brand identity across the wayfinding system. Usdan partnered with The Heads of State to develop a fresh brand redesign and we will be working to express that brand across the camp ahead of this year’s summer season. With limited time, we’ll be focused on a signage program that is quick to implement and aligns with the program materials provided to campers ahead of their summer camp session.
