by Katie Osborn | Oct 24, 2024 | Collective Insights
In our digital world screens and devices often dominate our experience. The seamlessness in which we interact with these experiences calls attention, though quietly, with a level of craft or consideration involved. A poorly designed or considered interface is...
by Katie Osborn | Oct 23, 2024 | Collective Updates
We are thrilled to announce that Gus Whitaker has joined Via Collective as our newest Designer! In his role as an Wayfinding and Environmental Graphic Designer, Gus collaborates closely with the team to bring strategies and designs to life, from initial concepts to...
by Katie Osborn | Oct 10, 2024 | Collective Insights
The second NYC Women in Business Busting Barriers event was a huge success, and I want to extend my heartfelt thanks to everyone who braved the muggy weather to join us for an evening filled with inspiration and empowerment. I was thrilled to share my story as an...
by Katie Osborn | Oct 3, 2024 | Collective Updates
This month we are revisiting and highlighting the key principles that Katie Osborn, Principal and Wayfinding Strategist of Via Collective, outlined in the article published November 2023 by Transform Magazine. MORE THAN SIGNS Successful wayfinding programs the...
by Katie Osborn | Aug 20, 2024 | Collective Insights
At Via Collective, each day is an exciting mix of creativity, collaboration, and strategic planning. Our Studio Director, Jesse, embodies this dynamic blend, leading our team through the intricacies of both civil transportation projects and private sector work with...