We are thrilled to announce the promotion of Gus Whitaker to Senior Designer! Since joining Via Collective, Gus has been an invaluable asset to our team, bringing his interdisciplinary expertise and deep sensitivity to typography to craft intuitive, innovative wayfinding solutions. He has played a vital role in the success of complex, high-profile environments across the country, contributing to major projects like the Obama Presidential Center, Girls Preparatory Charter School of the Bronx II, and Haverstraw Chair Factory.
In his elevated role, Gus will continue to drive project execution with his trademark big-picture strategic vision and collaborative spirit. Additionally, he will take on greater project ownership and step into a leadership role, mentoring our growing team of junior designers to cultivate a culture of excellence. Please join us in congratulating Gus on this well-deserved milestone as he continues to create experiences that inspire, guide, and connect people.