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The work we do at Via Collective is specialized and niche for the client and location but designed to accommodate the needs of all visitors as they navigate throughout cities, universities, hospitals and transportation systems. We often find ourselves in conversations about the uniqueness of wayfinding as a profession. Be it strategy, design, or interesting new developments with our team or the discipline, we’re excited to share our knowledge and love for what we do.
September 21 marked National New York Day, a moment to celebrate the state and city that shape so much of who we ...
We’re excited to share that Julián Osorio has joined our team as Design Director! Julián brings a deep curiosity, ...
In the everyday details of public spaces, signs often reveal how language, culture, and design intersect. At JFK ...
On Friday, July 18th, SEGD NY hosted a special behind-the-scenes tour of NYU’s groundbreaking Martin Scorsese ...
This July marks the anniversary of the Americans with Disabilities Act (ADA), a landmark civil rights law passed ...
The summer doesn’t just bring us warm weather and beach days; it also offers a unique window of opportunity for ...
The strategy and design of a wayfinding system plays a specific role based on aligning client goals with the ...
Symbols and semiotics, the study of symbols, have a deep history ranging from hieroglyphics to icons on your ...
Recently, our founder and Principal Wayfinding Strategist , Katie Osborn, had the opportunity to speak at the ...
Projects Have Boundaries, Wayfinding Does Not
Recently, I had several conversations with clients about how they ...
We are thrilled to announce that Colleen Marie Zukowski has joined our team as Marketing Coordinator. She brings ...
Earlier this month, Katie Osborn had the opportunity to attend the 2025 Airport Planning, Design, & ...
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