<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Via Collective</title>
	<atom:link href="https://viacollective.com/feed/" rel="self" type="application/rss+xml" />
	<link>https://viacollective.com</link>
	<description>Wayfinding Strategy &#38; Design</description>
	<lastBuildDate>Thu, 18 Jun 2026 13:21:08 +0000</lastBuildDate>
	<language>en-US</language>
	<sy:updatePeriod>
	hourly	</sy:updatePeriod>
	<sy:updateFrequency>
	1	</sy:updateFrequency>
	<generator>https://wordpress.org/?v=7.0.1</generator>

<image>
	<url>https://viacollective.com/wp-content/uploads/2019/10/cropped-ViaCollective-SiteImage-32x32.png</url>
	<title>Via Collective</title>
	<link>https://viacollective.com</link>
	<width>32</width>
	<height>32</height>
</image> 
	<item>
		<title>Bring Change Home: Reenvisioning a Presidential Center</title>
		<link>https://viacollective.com/2026/06/theobamapresidentialcenter/</link>
		
		<dc:creator><![CDATA[Katie Osborn]]></dc:creator>
		<pubDate>Wed, 17 Jun 2026 14:59:22 +0000</pubDate>
				<category><![CDATA[Cities]]></category>
		<guid isPermaLink="false">https://viacollective.com/?p=58907</guid>

					<description><![CDATA[The Obama Presidential Center in Chicago’s Jackson Park officially opens this June 19. More than a monument to history, the 19.3-acre campus is designed to foster civic engagement, learning, and community connection. Via Collective is proud to have served on the multidisciplinary design team led by Manual, where we helped define the strategic foundation for the campus-wide signage and graphics program, ensuring an intuitive, accessible experience for all visitors.]]></description>
										<content:encoded><![CDATA[<p>On June 19, the Obama Presidential Center will officially open, bringing years of planning, design, and collaboration to life. Located in Chicago’s historic Jackson Park, the 19.3-acre campus reimagines what a presidential center can be—not simply a place that preserves history, but one that encourages civic engagement, learning, and community connection. The choice to open on Juneteenth…</p>
<p><a href="https://viacollective.com/2026/06/theobamapresidentialcenter/" rel="nofollow">Source</a></p>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>AAM 2026: Finding Our Space in Time and Place</title>
		<link>https://viacollective.com/2026/06/aam-2026-finding-our-space-in-time-and-place/</link>
		
		<dc:creator><![CDATA[Katie Osborn]]></dc:creator>
		<pubDate>Mon, 15 Jun 2026 18:58:35 +0000</pubDate>
				<category><![CDATA[Collective Insights]]></category>
		<guid isPermaLink="false">https://viacollective.com/?p=58904</guid>

					<description><![CDATA[Pennsylvania Governor Josh Shapiro delivered welcoming and opening remarks at the American Alliance of Museums (AAM) Annual Meeting in Philadelphia, emphasizing museums as essential civic infrastructure. He positioned museums as vital community spaces that strengthen civic life, build stronger communities, and help preserve shared cultural heritage. He pledged ongoing state support for cultural organizations to [&#8230;]]]></description>
										<content:encoded><![CDATA[<p>Pennsylvania Governor Josh Shapiro delivered welcoming and opening remarks at the American Alliance of Museums (AAM) Annual Meeting in Philadelphia, emphasizing museums as essential civic infrastructure. He positioned museums as vital community spaces that strengthen civic life, build stronger communities, and help preserve shared cultural heritage. He pledged ongoing state support for cultural…</p>
<p><a href="https://viacollective.com/2026/06/aam-2026-finding-our-space-in-time-and-place/" rel="nofollow">Source</a></p>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>The Emotional Experience of Wayfinding</title>
		<link>https://viacollective.com/2026/05/the-emotional-experience-of-wayfinding/</link>
		
		<dc:creator><![CDATA[Katie Osborn]]></dc:creator>
		<pubDate>Thu, 21 May 2026 15:32:59 +0000</pubDate>
				<category><![CDATA[Collective Insights]]></category>
		<guid isPermaLink="false">https://viacollective.com/?p=58895</guid>

					<description><![CDATA[May is Mental Health Awareness Month, a time dedicated to increasing understanding around the many factors that influence emotional well-being. While conversations about mental health often center on healthcare, relationships, or workplace pressures, the built environment also plays a powerful role in shaping how people feel as they move through daily life. The experience of [&#8230;]]]></description>
										<content:encoded><![CDATA[<p>May is Mental Health Awareness Month, a time dedicated to increasing understanding around the many factors that influence emotional well-being. While conversations about mental health often center on healthcare, relationships, or workplace pressures, the built environment also plays a powerful role in shaping how people feel as they move through daily life. The experience of navigating a space…</p>
<p><a href="https://viacollective.com/2026/05/the-emotional-experience-of-wayfinding/" rel="nofollow">Source</a></p>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>The Gap Between Our Concepts and Our Senses</title>
		<link>https://viacollective.com/2026/05/the-gap-between-our-concepts-and-our-senses/</link>
		
		<dc:creator><![CDATA[James Tupling]]></dc:creator>
		<pubDate>Wed, 13 May 2026 11:15:44 +0000</pubDate>
				<category><![CDATA[Collective Insights]]></category>
		<guid isPermaLink="false">https://viacollective.com/?p=58890</guid>

					<description><![CDATA[Hosted at Antfood in Brooklyn, the event brought together sound and built-environment professionals including Emilie Baltz, James Cathcart, Léonard Roussel, and Steve Keller. Their discussion highlighted how heavily design presentations rely on visualization as the primary method of communicating intent. In a discipline that is inherently visual, this reliance makes sense. Design ideas can evolve [&#8230;]]]></description>
										<content:encoded><![CDATA[<p>Hosted at Antfood in Brooklyn, the event brought together sound and built-environment professionals including Emilie Baltz, James Cathcart, Léonard Roussel, and Steve Keller. Their discussion highlighted how heavily design presentations rely on visualization as the primary method of communicating intent. In a discipline that is inherently visual, this reliance makes sense.</p>
<p><a href="https://viacollective.com/2026/05/the-gap-between-our-concepts-and-our-senses/" rel="nofollow">Source</a></p>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Building Accessibility through Experience: Inside SEGD’s First Accessible Design Bootcamp</title>
		<link>https://viacollective.com/2026/04/building-accessibility-through-experience-inside-segds-first-accessible-design-bootcamp/</link>
		
		<dc:creator><![CDATA[Jess Schrader]]></dc:creator>
		<pubDate>Thu, 30 Apr 2026 16:59:36 +0000</pubDate>
				<category><![CDATA[Collective Insights]]></category>
		<guid isPermaLink="false">https://viacollective.com/?p=58880</guid>

					<description><![CDATA[April marked a major milestone for the design community as the Society for Experiential Graphic Design (SEGD) Accessible Design Task Force launched its first certificate-based Professional Development Bootcamp at the 2026 ISA International Sign Expo in Orlando, Florida. Focused on accessible design and evolving building code requirements, the program set out to move beyond theory [&#8230;]]]></description>
										<content:encoded><![CDATA[<p>April marked a major milestone for the design community as the Society for Experiential Graphic Design (SEGD) Accessible Design Task Force launched its first certificate-based Professional Development Bootcamp at the 2026 ISA International Sign Expo in Orlando, Florida. Focused on accessible design and evolving building code requirements, the program set out to move beyond theory and immerse…</p>
<p><a href="https://viacollective.com/2026/04/building-accessibility-through-experience-inside-segds-first-accessible-design-bootcamp/" rel="nofollow">Source</a></p>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>NJTransAction Conference: Rethinking How We Build and Connect</title>
		<link>https://viacollective.com/2026/04/transaction-conference-rethinking-how-we-build-and-connect/</link>
		
		<dc:creator><![CDATA[Katie Osborn]]></dc:creator>
		<pubDate>Thu, 30 Apr 2026 16:35:16 +0000</pubDate>
				<category><![CDATA[Collective Insights]]></category>
		<category><![CDATA[Transportation]]></category>
		<guid isPermaLink="false">https://viacollective.com/?p=58876</guid>

					<description><![CDATA[This year’s NJTransAction Conference brought together leaders across transportation, infrastructure, and design to discuss some of the industry’s most pressing challenges. Across sessions, three themes stood out: the rapid rise of AI in construction, the deep coordination required for the success of the 2026 FIFA World Cup, and the ongoing effort to deliver major infrastructure [&#8230;]]]></description>
										<content:encoded><![CDATA[<p>This year’s NJTransAction Conference brought together leaders across transportation, infrastructure, and design to discuss some of the industry’s most pressing challenges. Across sessions, three themes stood out: the rapid rise of AI in construction, the deep coordination required for the success of the 2026 FIFA World Cup, and the ongoing effort to deliver major infrastructure in dense…</p>
<p><a href="https://viacollective.com/2026/04/transaction-conference-rethinking-how-we-build-and-connect/" rel="nofollow">Source</a></p>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>AI and Design: Expanding Capacity, Not Replacing It</title>
		<link>https://viacollective.com/2026/04/ai-and-design/</link>
		
		<dc:creator><![CDATA[James Tupling]]></dc:creator>
		<pubDate>Wed, 22 Apr 2026 11:41:52 +0000</pubDate>
				<category><![CDATA[Collective Insights]]></category>
		<category><![CDATA[ai]]></category>
		<category><![CDATA[automation]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[iteration]]></category>
		<category><![CDATA[Wayfinding]]></category>
		<category><![CDATA[Wayfinding Strategy]]></category>
		<guid isPermaLink="false">https://viacollective.com/?p=58862</guid>

					<description><![CDATA[AI and Design: Expanding Capacity, Not Replacing It In the age of AI, conversations about its impact on design often swing between extremes. A common narrative suggests that AI will replace designers entirely, reducing creative work to a prompt. It’s a compelling idea, but it overlooks something fundamental. Design is not just output– it is [&#8230;]]]></description>
										<content:encoded><![CDATA[<p>AI and Design: Expanding Capacity, Not Replacing It In the age of AI, conversations about its impact on design often swing between extremes. A common narrative suggests that AI will replace designers entirely, reducing creative work to a prompt. It’s a compelling idea, but it overlooks something fundamental. Design is not just output– it is judgment, empathy, and interpretation.</p>
<p><a href="https://viacollective.com/2026/04/ai-and-design/" rel="nofollow">Source</a></p>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Wayfinding: More Than Just Signage</title>
		<link>https://viacollective.com/2026/04/wayfinding-more-than-just-signage/</link>
		
		<dc:creator><![CDATA[Katie Osborn]]></dc:creator>
		<pubDate>Thu, 09 Apr 2026 12:15:19 +0000</pubDate>
				<category><![CDATA[Collective Insights]]></category>
		<guid isPermaLink="false">https://viacollective.com/?p=58854</guid>

					<description><![CDATA[Wayfinding is often reduced to signs and symbols—but it’s far more than that. In Wayfinding: More Than Just Signage for Transform Magazine, I challenge this narrow perception, emphasizing that plaques and arrows are only a small part of a much broader, more nuanced experience. True wayfinding begins earlier than most realize—long before they ever encounter [&#8230;]]]></description>
										<content:encoded><![CDATA[<p>Wayfinding is often reduced to signs and symbols—but it’s far more than that. In Wayfinding: More Than Just Signage for Transform Magazine, I challenge this narrow perception, emphasizing that plaques and arrows are only a small part of a much broader, more nuanced experience. True wayfinding begins earlier than most realize—long before they ever encounter a physical sign.</p>
<p><a href="https://viacollective.com/2026/04/wayfinding-more-than-just-signage/" rel="nofollow">Source</a></p>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Shaping the Future: How Women-Led Networks are Transforming AEC</title>
		<link>https://viacollective.com/2026/03/shaping-the-future-how-women-led-networks-are-transforming-aec/</link>
		
		<dc:creator><![CDATA[Katie Osborn]]></dc:creator>
		<pubDate>Tue, 31 Mar 2026 11:30:27 +0000</pubDate>
				<category><![CDATA[Collective Insights]]></category>
		<guid isPermaLink="false">https://viacollective.com/?p=58846</guid>

					<description><![CDATA[As Women’s History Month comes to a close, I’ve been reflecting on what it truly takes to build in this city. Beyond the technical feats of engineering, New York is a landscape being reshaped by women who refuse to accept the status quo. In the AEC world, professional organizations are far more than networking hubs—they [&#8230;]]]></description>
										<content:encoded><![CDATA[<p>As Women’s History Month comes to a close, I’ve been reflecting on what it truly takes to build in this city. Beyond the technical feats of engineering, New York is a landscape being reshaped by women who refuse to accept the status quo. In the AEC world, professional organizations are far more than networking hubs—they are the strategic engines providing the visibility and mentorship necessary to…</p>
<p><a href="https://viacollective.com/2026/03/shaping-the-future-how-women-led-networks-are-transforming-aec/" rel="nofollow">Source</a></p>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Reflections from New York Build Expo</title>
		<link>https://viacollective.com/2026/03/reflections-from-new-york-build-expo/</link>
		
		<dc:creator><![CDATA[Jess Schrader]]></dc:creator>
		<pubDate>Fri, 27 Mar 2026 16:26:47 +0000</pubDate>
				<category><![CDATA[Cities]]></category>
		<category><![CDATA[Collective Insights]]></category>
		<guid isPermaLink="false">https://viacollective.com/?p=58837</guid>

					<description><![CDATA[Designing the Future of New York City Last week at the New York Build Expo, one theme resonated across every conversation: the built environment is shifting from isolated &#8220;objects&#8221; to integrated systems. Architecture is no longer just about the building—it’s about how design influences how we move through and connect within the city. From Iconic [&#8230;]]]></description>
										<content:encoded><![CDATA[<p>Last week at the New York Build Expo, one theme resonated across every conversation: the built environment is shifting from isolated “objects” to integrated systems. Architecture is no longer just about the building—it’s about how design influences how we move through and connect within the city. Discussions focused on how architectural and experience design are expanding beyond individual…</p>
<p><a href="https://viacollective.com/2026/03/reflections-from-new-york-build-expo/" rel="nofollow">Source</a></p>]]></content:encoded>
					
		
		
			</item>
	</channel>
</rss>
