by Katie Osborn | Mar 31, 2026 | Collective Insights
As Women’s History Month comes to a close, I’ve been reflecting on what it truly takes to build in this city. Beyond the technical feats of engineering, New York is a landscape being reshaped by women who refuse to accept the status quo. In the AEC world, professional...
by Jess Schrader | Mar 27, 2026 | Cities, Collective Insights
Designing the Future of New York City Last week at the New York Build Expo, one theme resonated across every conversation: the built environment is shifting from isolated “objects” to integrated systems. Architecture is no longer just about the...
by Katie Osborn | Feb 24, 2026 | Collective Insights
February is often a season for reflection and connection. In the world of wayfinding, that mindset manifests as empathy. It is found in the quiet, often invisible decisions that transform complex environments—like sprawling campuses, high-stakes hospital, or dense...
by Katie Osborn | Jan 27, 2026 | Collective Insights
Human-Centered Design: International Wayfinding Month Each January, International Wayfinding Month invites us to reflect on the essential role wayfinding plays in how people experience the built environment around the world. For Via Collective, this moment is an...
by Katie Osborn | Nov 25, 2025 | Collective Insights, Collective Updates
This month, Via Collective celebrates 16 years! Over the past year, we’ve grown, learned, and evolved—welcoming new clients and team members, tackling inspiring projects, and strengthening how we collaborate as a team. It’s been a year full of milestones, challenges,...
by Katie Osborn | Nov 2, 2025 | Collective Insights, Education
Reflecting on the power of collaboration and the many intentional choices behind the work, Katie Osborn recently joined Jack Cousins of Transform for a conversation about the NYU project. In the interview, she offered a closer look at the thinking that shaped the...
